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Steel
Dreams is a weekly half-hour television show that goes
on site to the most exciting races, speed events, and
big industry shows filled with industry superstars,
high-profile celebrities, and famed designer and builders
of the motor sport industry. This series is at the
forefront of discovering and introducing new talent
and provides up-to-the-minute coverage of emerging
new trends.
Steel Dreams was the first to introduce Jesse James
(of Monster Garage fame) to a national TV audience.
It also aired the first national interview of famed
custom bike designer/builder Arlen Ness and was the
first show to feature renowned custom bike painter
Dave Perewitz. Steel Dreams dubbed Perewitz the “Father
of the Flame,” a catchy nickname that both stuck
and remains his “trademark” signature to
this day.
Steel Dreams continues to lead the way in capturing
all the unique and edgy excitement of motor sports
in an action-packed half-hour format that appeals to
today’s broad audience.
Now in it’s 8th season, Steel Dreams reaches
over 76 million homes in 137 major markets every week
over 70% of all US markers via 216 affiliates and nine
cable networks.
If it’s new, exciting and cutting-edge, Steel
Dreams will bring it to you. From NASCAR to offshore
powerboat racing, this series has it all!
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